Lifestyle Vlogging is an easy way to get started as a content creator.  It’s fun, it’s creative, and the possibilities are endless.  How do you make your channel stand out with so many people trying to create lifestyle content? Here are some tips to help you find your place as a lifestyle vlogger.

What is a lifestyle blogger?

Lifestyle blogging is all about sharing your life with the world. It can be a hobby, a job, or a passion project. There are no rules about what lifestyle vloggers do; they share their personal experiences of doing the things they love.

They share their experiences and interests through photos and videos that reflect who they are as people in the world today.

Finding your place as a lifestyle vlogger is crucial to the sustainability of your vlog

After knowing lifestyle blogger / vlogger meaning, the first step to finding your place as a lifestyle vlogger is to find your niche. You need to know what content you want to produce and how it fits into the larger industry.

Figure out what would make your channel and your perspective unique. You’ll have a harder time standing out if everyone else is doing the same thing.

Finding your style and sticking with it is a key factor in creating content that will resonate with viewers long-term. When starting out as a vlogger, it’s tempting to shoot from the hip and go with the flow.

This might keep you from establishing your own brand and identity. Figure out what you want to say and how you want to say it, then stick it for a few times before making adjustments.

Build a following first

Building a social media presence is of the utmost importance when you’re starting out as a Lifestyle Vlogger. This can be done by sharing your own content and using hashtags that are relevant to the niche you’re trying to get into. Linking back to your channel is another way of getting people interested in what you have going on there.

Once you’ve built up a following, gradually introduce your audience to the larger body of your work and invite them to regularly check out your vlog.

How do I figure out what to create content on?

If you’re looking for inspiration, here are some popular topics among lifestyle vloggers:

  • Travel
    Love exploring new places and documenting your journeys? Travel videos can be a great way to showcase this passion. Whether you’re sharing tips on how to pack efficiently or showing off the best views from your hotel room, travel videos can make viewers feel like they are right there with you.
  • Fashion
    From outfits and outfits that don’t work together, fashion vloggers tend to focus on what people wear rather than what they say or do — which is why many of them are seen as style experts instead of creators or performers in their own right! 
  • Beauty & Wellness
    Are you always on top of the current trends in makeup, skincare, and health? Perhaps you can review the products you’ve purchased online and do unboxing videos. You can even interview industry professionals about their work lives.
  • Sports & Fitness
    Whether it’s knowledge about nutrition or exercise techniques, sports enthusiasts are always looking for content creators who share their passions! You could get into this niche by creating videos on your fitness routines and the latest supplements that you found effective.

There are other topics you can cover, but you need to decide which one you’d like to focus on.

Your signature style highlights your place as a lifestyle vlogger

To find your signature style, think about what makes you stand out. Is it your hair? Your makeup? Your content?

Maybe you turn your vlogs into a story-based series or do them in a specific location. Or maybe you use props that are unique to you and make your channel unique.

A signature style doesn’t have to be complicated—you don’t need to invent something completely new, either! Tweak an existing format or combine different elements from other styles and make it uniquely yours.

For instance, many lifestyle vloggers will put together outfits related to their videos (think #OOTD). If that’s not your thing, but you want another way of expressing yourself on camera instead of just talking, why not take pictures of yourself wearing some cool clothes after the fact instead? That way, fans can see which pieces from each outfit ended up looking best together (and might even inspire new looks themselves).

Do your research, then do it again!

You need to do your research before you start. Then you need to do your research again after you start. After that you should get have a third party do their own independent research on the topic and then get their feedback.

Also, go back and read this article again to make sure that you didn’t miss anything important!

Find your own niche, and you can become a lifestyle vlogger in no time!  Lifestyle Vlogging is one of the first steps to becoming a successful lifestyle influencer

The first step to becoming a successful lifestyle influencer is finding your channel niche.

Not sure what this means? Let me explain. A niche is a shared passion that people can deep dive into and consume content for hours on end. The key here is choosing a niche that you genuinely love and that connects directly with your intended audience.


If you’re ready to start your own vlog, the first steps are simple: do your research and find your place as a lifestyle vlogger. You can even get started using one of the many free social media platforms! With over half a billion hours of video uploaded daily on YouTube alone, it should be easy to find something that suits your interests. Give it a try; we’re sure you’ll easily find your place as a lifestyle vlogger after reading this article.


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