Want to go viral on Instagram Reels? That’s the dream for most content creators. But let’s face it, not everyone can achieve it. And one of the main reasons for failure is not using the right hashtags for Instagram reels.

Reels has over 2.35 billion daily users. Jumping on trends quickly can help you get more viewers. It’s not just about the content, but also the timing and the right hashtags that can be your golden ticket to getting noticed more easily.

This article is all about that. We’ll dive into a collection of trending hashtags on Reels to take your content to the next level. Ready to ride that wave?

What are Instagram Reels Hashtags?

Hashtags for Instagram Reels are keyword phrases or words preceded by the ‘#’ symbol. They serve as metadata, categorizing your content and making it discoverable by users interested in those topics.

Instagram’s algorithm considers hashtags when determining which content to show on users’ feeds and explore pages. Using relevant and trending hashtags increases the chances of your Reels being featured on these important sections.

Why are the Right Instagram Reels Hashtags Important?

These are the benefits of using the best hashtags for your Instagram Reels:

You Can Target the Right Audiences

Hashtags on Instagram Reels helps you categorize your content. This way, your Reel can reach people who are really into that particular topic or niche.

For example, if you share a Reel featuring Fortnite gameplay and include hashtags like #fortnitegameplay or #fortnite, your content is more likely to show up in the feeds of this Battle Royale gamers.

This approach will lead to better interactions and help you gain more followers on Instagram.

You Can Unlock Your Post’s Viral Potential

Thinking about using popular hashtags on Instagram Reels to go viral? Good idea. When you include these hashtags, it can increase the visibility and engagement of your content, potentially making it viral.

But, it’s important to find the right trend to make your video appealing to new viewers who may not have come across it otherwise.

Let’s say your Reel shows your new cosplay costumes. You can get more people to see it by using popular hashtags like #animeexpo, and #closetcosplay.

You Can Boost Your Personal Brand Awareness:

Having a strong personal brand is important as a content creator. Using popular hashtags in your posts can help increase your brand’s reach and recognition

Using these hashtags all the time can make your brand stronger. Remember, it isn’t just about making content, but also about creating a recognizable brand.

Read More: Reach vs Impression in Social Media

It Helps You Craft Better Content Strategy

When you use the right hashtags on Instagram Reels, you can see how well each one is doing. This helps you know which hashtags your audience prefers, so you can improve your content.

If a hashtag isn’t doing well, you can change your strategy. Use tools to track hashtag analytics. It helps you know what your audience likes and how they engage.

Read more: Instagram Reels Size

Popular Hashtags for Instagram Reels in 2024

Based on the latest data from Statista as of January 2024, here are the most popular hashtags for Instagram Reels that you can use:

#love
#instagood
#instagram
#fashion
#photooftheday
#photography
#art
#nature
#picoftheday
#travel
#follow
#happy
#cute
#instadaily
#style
#tbt
#repost
#followme
#summer
#beauty
#viral
#fitness
#instalike
#food
#like4like
#photo
#music
#me
#selfie
#life
#family
#friends
#smile
#fun
#explorepage
#makeup
#dog
#motivation
#model

Viral Instagram Hashtags for Reels

Here are some Reels hashtags for Instagram to get viral in 2024 across many niches:

#instagood
#instadaily
#explorepage
#viralvideos
#reels
#reelsinstagram
#viral
#gaming
#gamer
#fitnessreels
#dogreels
#naturereels
#fashionreels
#musicreels
#foodreels
#ootd
#hijabstyle
#funnyvideos
#funnymemes
#trendingreels
#cosplay
#anime
#viralreels
#reelstrending
#lyrics

Love Reels Hashtags for Instagram

With billions of Instagram posts using #love hashtags on Reels, you can create variations of hashtags that reflect the theme of love in your content:

#love
#lovequotes
#lovestory
#lovewins
#loveislove
#truelove
#loveher
#lovehim
#loveyourself
#selflove
#couplegoals
#relationshipgoals
#loveofmylife
#foreverlove
#lovebirds
#loveisintheair
#loveactually
#lovelife
#modernlove
#loveforever
#mylove
#allwelove
#loveandmarriage
#fallinginlove
#happilyeverafter
#inlovewithlove
#loveyou
#lovehurts
#loveisallaround
#lovers
#loving
#lovinglife
#lovingyou
#lovingmyself
#lovingkindness
#lovingmemories
#lovingfamily
#lovingfriendship
#lovingnature
#soulmate
#lovely
#lovethem
#keeploving
#truelove
#loveisblind
#dateyourspouse
#loveforever
#loveme
#couplelove
#loveisintheair
#selfloveis
#loveit
#loveislife
#loveistheanswer
#lovingday
#loveisallyouneed
#loveiseverywhere
#lovingheart
#loveiseverything
#loveisbeautiful
#datenite
#lovewhatyoudo

Best Food-Related Instagram Reels Hashtags

If you are looking for popular food-related hashtags on Instagram Reels, here are some to inspire you:

#food
#foodporn
#foodie
#foodstagram
#foodblogger
#instafood
#foodlover
#yummy
#delicious
#foodphotography
#foodgasm
#foodpics
#foodpic
#foodiesofinstagram
#eats
#foodoftheday
#foodgram
#fooddiary
#foodblog
#foodlove
#eat
#hungry
#nomnom
#foodislife
#homemade
#organicfood
#healthyfood

Read more: Best Food Hashtags for Instagram

Fashion Hashtags for Instagram Reels

Fashion-related hashtags are also very popular on Instagram. Some of them are:

#fashion
#fashionstyle
#fashionblogger
#fashionista
#style
#ootd
#instafashion
#instagood
#model
#beauty
#photography
#photooftheday
#beautiful
#follow
#like
#outfitoftheday
#streetstyle
#trendy
#fashionreels
#stylereels
#outfit
#lookoftheday
#fashioninspo
#styleinspiration
#styleblogger
#outfitinspo
#ootdreels
#ootdfashion
#outfitinspiration
#fashionlover
#fashiondaily
#fashionaddict
#fashiondiaries
#instastyle
#whatiwore

Art/Photography Hashtags for Reels

Hashtags related to art and photography are also very popular, such as:

#art
#photography
#artistsoninstagram
#artwork
#artofvisuals
#artlife
#artistic
#artlovers
#artgallery
#artstagram
#artphotography
#artworld
#artistic_share
#art_spotlight
#artistic_nation
#artistic_unity
#photographer
#photographysouls
#picoftheday
#photooftheday
#dailyphoto
#instapic
#instaphoto
#dailypic
#todayspic
#featureme
#viewoftheday
#instamoment
#beautifuldestinations
#naturephotography
#landscapephotography
#travelphotography
#streetphotography
#portraitphotography
#fashionphotography

Nature Hashtags for Reels on Instagram

We’ve compiled Instagram Reels hashtags for nature content, outdoor activities, and environmental awareness as follows:

#nature
#naturelover
#naturephotography
#naturelovers
#travel
#photooftheday
#instagood
#beautiful
#picoftheday
#adventure
#landscape
#explore
#wanderlust
#beach
#outdoors
#natureloversgallery
#wildlife
#mountains
#sky
#ocean
#hiking
#camping
#forest
#trees
#sunset
#sunrise
#clouds
#water
#animals
#birds
#flowers
#plants

Travel Hashtags for Instagram Reels

Here are some trending travel hashtags for Instagram Reels:

#travel
#travelgram
#travelphotography
#travelblogger
#traveler
#traveller
#instatravel
#wanderlust
#adventure
#explore
#seetheworld
#traveladdict
#worldtraveler
#travelcouple
#globetrotter
#traveltheworld
#travelblog
#travelholic
#travelstoke
#traveljunkie
#travelreels
#vacation
#holiday
#travelling
#travellife
#trip
#journey
#nature
#landscape
#photography
#beautifuldestinations
#ilovetravel
#passportready
#travelinspiration

Best Gaming Hashtags for Reels

These are popular hashtags for Instagram Reels that gamers can use on their content:

#gaming
#gamer
#gaminglife
#instagaming
#pcgaming
#mobilegaming
#esports
#videogames
#twitch
#streamer
#gamingcommunity
#gamersofinstagram
#progamer
#gamingsetup
#gamingislife
#consolegaming
#gamingmemes
#gamingnews
#gaminggear
#gaminglaptop
#gamingpc
#newgame
#gameplay
#gamergirl
#retrogaming
#indiegame

Top Music Hashtags for Instagram Reels in 2024

If you’re a music content creator looking to increase visibility on Reels, try using these hashtags:

#music
#musician
#newmusic
#musicvideo
#musicproducer
#livemusic
#musiclover
#musicislife
#musicfestival
#musicphotography
#indiemusic
#musicblog
#nowplaying
#musicmonday
#musicoftheday
#musiclife
#musicstudio
#musiclover
#musiccommunity
#musicmakesmehappy

Read more: Best Hashtags for Music on Instagram

How to Create an Instagram Reel

To create an Instagram Reel, follow these simple steps:

  • Open the Instagram app and navigate to the camera by tapping the ‘+’ icon on your profile or the camera icon on the top-left corner of the feed.
  • Select the “Reels” option from the carousel at the bottom of the screen.
  • Use the various creative tools available, like audio, effects, and speed adjustments, to customize your video.
  • Record your Reel by pressing and holding the record button. You can also upload pre-recorded videos from your gallery.
  • Trim and edit your video to perfection.
  • Add captions, stickers, and hashtags to make your Reel more engaging.
  • Choose a captivating cover image that represents your video’s content.
  • Share your Reel to your feed, Explore page, and, if applicable, your linked social media accounts.

Read more : Best Reels Apps

Tips for Choosing the Right Hashtags for Instagram Reels

Choosing the right hashtags for Instagram Reels can significantly impact the reach and engagement of your content. Here are some tips to help you select the best hashtags for Instagram Reels:

Make it Relevant to Your Content

Don’t use trending hashtags for Instagram Reels just to get more views. This can result in low-quality engagement and reach the wrong audience, which isn’t good.

That said, you’d better use hashtags that are related to what your Reel is about. If you’re sharing cooking tips, use hashtags like #CookingTips, #Foodie, or #RecipeIdeas.

Check Hashtag Popularity

Make sure to always check the popularity of Reels hashtags before using them. This will help your content reach a wider audience. That’s why you’re here, right? To get ideas for the best hashtags.

But, it’s important to find a balance between highly popular hashtags and niche ones. Reels hashtags with millions of posts are great for getting noticed, but they also mean there’s a lot of competition.

Don’t Abuse the Use of Hashtags

Instagram lets you use up to 30 hashtags per post. But, you should limit the use of hashtags on your Reels. It’s better to use 5-10 relevant hashtags that have a specific purpose and reach the right people.

Using too many hashtags can make your content look messy and spammy. You should focus on quality over quantity when choosing the best hashtags for Instagram Reels.

Use Branded Hashtags

Be confident to use your own hashtags. It can be your brand name, slogan, or campaign tagline. Branded hashtags showcase your brand and engage your audience.

Big companies like Coca-Cola and Nike use branded hashtags on Instagram Reels. We also use such hashtags to help followers find and engage with our content, participate in campaigns, and more.

See Your Competitors’ Hashtags

It’s fine to use the same hashtags as your competitors. But before you do, make sure to analyze their hashtags. Figure out which hashtags are bringing in the most views and engagement for them.

So, find trending hashtags on Reels used by your competitors. Also remember to look out for any niche hashtags they use that can help you connect with certain audiences. Then, use the insights from the competition analysis to add successful hashtags to your social media strategy.

Conclusion

You now know the best Instagram Reels hashtags for 2024. But using them alone won’t make your content go viral. You must also create high-quality content that resonates with your audience.

Staying updated with trends and using relevant Reels hashtags ca improve your content visibility, engagement, and growth. We’ve given you all the tips above you can try.

If your content goes viral, it’s easier to become a famous content creator. From there, you can start earning money as a professional content creator through donations, brand partnerships, or by becoming an influencer.

Besides Instagram, you can also join membership platforms like Gank for free. Once you sign up, you can share exclusive content with your fans and get money. Ready to give it a try?

FAQ

How many hashtags should I use per Instagram Reel?

To strike the right balance between reach and engagement, it’s best to use a mix of hashtags, but try to keep the total count between 5 to 15 hashtags per Reel. This allows you to target various audience segments while maintaining a clean and uncluttered caption.

Can I reuse the same hashtags for multiple Reels?

While it’s okay to reuse some hashtags across different Reels, it’s essential to change and experiment with hashtags regularly. Using the same set of hashtags repeatedly might limit the exposure of your content to a broader audience.

Should I only use trending hashtags?

While incorporating trending hashtags can be beneficial for reaching a wider audience, don’t forget to include relevant niche hashtags as well. A mix of trending and niche hashtags ensures that your content is discoverable by both broader audiences and those interested in specific topics.

Can hashtags really make a Reel go viral?

Hashtags are crucial in boosting the visibility of your Reel and increasing its chances of going viral. However, it’s not the only factor. Engaging content, creativity, and timing all play significant roles in the virality of a Reel.

How often should I analyze the performance of my Reels’ hashtags?

Regularly monitoring the performance of your Reels’ hashtags is essential for optimizing your strategy. Check the engagement levels and reach of your Reels every week or two, and use this data to make informed decisions on your hashtag usage.

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